I designed and developed part of a 56-page website for Advanced Waterscape (a waterfall and pond contractor in San Diego, CA), in collaboration with A La Kart Marketing.
It was built on WordPress, utilizing a visual designer theme and some third-party plugins. Its purpose was to provide information about Advanced Waterscape and their services, to showcase featured projects, and to serve as a lead generation tool. The client provided photography and copy.
Before the website build, I was first responsible for Advanced Waterscape's rebrand and logo redesign. During the rebrand, I had also created a style guide that directed the fonts, colors, and imagery to incorporate on the website. I chose a gridded layout with rounded buttons and icons to complement Advanced Waterscape's new brand identity.
The website's target audience includes local homeowners and business owners looking for new or re-designed water feature installations on their properties.